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E-commerce AI Startup Graas AI Raises $9 Million to Scale...

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STARTUP FUNDING

E-commerce AI Startup Graas AI Raises $9 Million to Scale Its Agent Platform

ENS Business Desk | August 11, 2025

Graas AI, a Singapore-based e-commerce AI startup founded in 2022, has secured $9 million in a pre-Series B funding round led by venture firm Tin Men Capital, with participation from Incred Wealth, Orzon, Integra Partners, and Yuj Ventures.

The fresh capital will fuel the expansion of Agent Foundry, Graas AI’s platform for building autonomous agents that address core operational challenges in commerce—such as customer acquisition costs, pricing optimisation, inventory control, and margin management. These agents not only analyse real-time data across channels and SKUs but also execute decisions without manual intervention.

What Graas AI Offers

  • Hoppr – performance analyst evaluating SKU, GMV, and campaign data.
  • Chattr – NLP-based customer support tool boosting conversions.
  • Extract – cleans and delivers data directly into databases or Google Sheets.
  • Cartlyst – handles B2B orders by transforming unstructured inputs into structured form.
  • Turbo – unified dashboard integrating sales, inventory, campaigns, and operations.

Graas AI now supports over 2,000 brands across India and Southeast Asia, handling more than $1 billion in gross merchandise value (GMV). Established in 2022 by co-founders Prem Bhatia and Ashwin Puri, the company operates under rigorous standards, including SOC2, GDPR, PDPA, and ISO compliance. ([turn0search5], [turn0news12])

Graas CEO Prem Bhatia: “Commerce doesn’t need another AI copilot or prettier dashboard. It needs agents that run the play. After two years building the data backbone, Agent Foundry lets brands act on it.”

Why It Matters

  • Marks investor confidence in autonomous AI solutions for commerce.
  • Graas’s agentic framework reflects a shift from passive insights to executable intelligence.
  • Positions Graas as a contender in the automation-driven e-commerce landscape.

ENS Business Desk — Reporting on funding, innovation, and technology trends.

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